Case Study #1

Vex Media Group's systematic email optimization process For RAAD Shop

Niche: Print-on-Demand (POD)

When Raad Shop's email revenue crashed from 13% to a devastating 3% (despite hiring "expert" agencies), they were hemorrhaging money and facing potential business failure.

That's when they discovered the hidden technical issues and strategic gaps that were sabotaging their campaigns.

Within 60 days of implementing Vex Media Group's systematic email optimization process, Raad Shop didn't just recover – they exploded past their previous performance, hitting 22% email revenue and positioning themselves for a multi-7-figure acquisition.

Here's exactly how they turned their biggest weakness into their most profitable asset...

PROBLEM: Raad Shop saw their email marketing conversion rates plummet from 13% down to just 3%, despite working with multiple email agencies.

SOLUTION: Vex Media Group conducted a detailed audit of Raad Shop's Klaviyo account, optimized domain DNS records for better deliverability, refined email flows, and established a regular campaign sending schedule.

IMPACT: In just 2 months, Raad Shop's email marketing revenue soared from 3% to 22%, leading to a multi-million dollar company acquisition.

KEY METRICS:

  • Revenue From Email: From 3% to 22%

  • Company Valuation: Achieved multi-7-figure Exit

Vex Media Group - Helping DTC brands to convert and retain more customers to maximize revenue through Email and SMS Marketing.

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